The MEDIA & ADVERTISING business unit of DFL Sports Enterprises concentrates on setting up and commercialising target group-specific communication services using the following proprietary media platforms:

TV
Bundesliga broadcast sponsorship rights are positioned with international broadcasters
within the scope of Bundesliga coverage

ONLINE
Innovative forms of online advertising on the proprietary Internet platforms:
Bundesliga.de | German and English versions generate up to 6 million visits per month | up to 91.7 million page
impressions per month

PRINT
Advertisements in high-class Bundesliga publications:
Bundesliga Magazine | monthly publication | 20,000 copies
Bundesliga Yearbook | annual publication | 5,000 copies