Bundesliga
Bundesliga
02.05.2007 17:58:48
Manfred Kaltz (HSV, L), Paul Breitner (Bayern, C), Pierre Littbarski (Cologne, R): The Bundesliga has produced a lot of famous players - and shirts
Shirt sponsorship throughout the years
It's more than 30 years since the first shirt sponsorship deal in the Bundesliga. bundesliga.de gives you the chance to relive the development.
Football shirts are more than just a piece of fabric. They're essential to football!
Jerseys mean a lot to both football fans and players.
Perfect for advertising
But they're really important to the clubs. Football jerseys are perfect for advertising, and that in turn is essential to all professional clubs.
Shirt sponsoring in the Bundesliga started back in 1973. Eintracht Braunschweig was the first team to come up with the idea, but it was against the DFB's rules at the time.
Braunschweig started it all
A lot has changed since Braunschweig came out onto the pitch with "Jägermeister" on their shirts.
Take a journey into time and see with your own eyes which sponsoring has graced the Bundesliga jerseys since then!
Jerseys mean a lot to both football fans and players.
Perfect for advertising
But they're really important to the clubs. Football jerseys are perfect for advertising, and that in turn is essential to all professional clubs.
Shirt sponsoring in the Bundesliga started back in 1973. Eintracht Braunschweig was the first team to come up with the idea, but it was against the DFB's rules at the time.
Braunschweig started it all
A lot has changed since Braunschweig came out onto the pitch with "Jägermeister" on their shirts.
Take a journey into time and see with your own eyes which sponsoring has graced the Bundesliga jerseys since then!
